Blog
Guides & ideas
Practical thinking on maps, wayfinding and digital signage for holiday parks, caravan parks and campsites. Written to help you give guests a better arrival.
Wayfinding
Which way up? Turning a park map to face the guest reading it
London's street signs draw their maps the way the reader is facing, while its printed maps stay north-up. The same split is worth copying on a holiday park, where a fixed map and a carried map do different jobs.
Technology
QR codes on park signs, now that guests are told to be wary of them
Police and the NCSC now warn people to think twice before scanning QR codes in car parks and open spaces. A holiday park is both, so how a code is printed and placed matters more than it did.
Accessibility
Why park accessibility information has to reach guests before they book
Most disabled visitors check accessibility before going somewhere new, and many stay away when they cannot find it. For a holiday park, the layout is a large part of that answer.
Sector data
Why longer holiday park stays reward a better arrival
Guests to UK holiday parks stay longer and spend more than the tourism average. That makes the first hour, and how easily people find their way, worth getting right.
→ Ready when you are
Give your guests a map they’ll actually use.
Book a 20-minute discovery call and we’ll show you what your park’s map could look like. It’s a friendly chat, not a hard sell.